A Shopify store accumulates apps. One for reviews, one for returns, one for support, one for shipping, one for product data. Each does its job and none of them talk to each other, so you become the integration layer.
A Shopify AI agent works across the admin instead: orders, customers, products, discounts, fulfilments, metafields, plus your helpdesk and your carrier. It follows one policy set and leaves one log.
It is not an app you install. It connects through the Shopify Admin API with the scopes you grant, and sits alongside the apps you already use.
Every app is a silo with a subscription. The reviews app does not know the order is late. The returns app does not know the customer already wrote twice. You are the glue, and the glue is unbillable.
An agent works across the admin, not inside one tab. Same customer, same policy, same log, whether the work starts in the helpdesk, an email, or a Slack message from your ops lead.
Honest limit: if one app already does the job perfectly and needs no judgement, keep it. An agent is for the work that spans systems or needs a decision.
Both live in the same store. They are not the same shape.
| Shopify app | AI employee | |
|---|---|---|
| Scope | One job, one screen | Across admin, helpdesk, carrier and ads |
| Who joins the dots | You | The agent, under one rulebook |
| Data | Its own silo | Reads the store of record |
| Exceptions | Not handled | Handled to your limits, then escalated |
| Cost | A subscription per app | One agent, unlimited seats |
| Installed how | From the app store | Admin API connection with scopes you grant |
| Best for | A single well-defined function | Work that crosses apps or needs judgement |
The agent does not replace your reviews, returns or shipping app. It replaces you being the messenger between them.
No app store listing means no revenue share, which is part of why the price works.
Scoped per role, with thresholds on anything that touches money.
Changed before fulfilment, blocked after it, with the cut-off explained to the customer.
Policy applied, variant reserved, refund queued above your limit, chargebacks always escalated.
Customers and orders tagged consistently, segments kept clean so your email tool stops guessing.
Bulk fixes to titles, attributes, variants and metafields across the store and the marketplace feed.
Stacking, margin loss and expiry checked daily, with the numbers attached.
Requests timed after delivery, replies drafted from catalogue data, negative reviews escalated with the order.
Missing ASNs, delayed handovers and split shipments chased with the warehouse.
Sequences in Klaviyo or your email tool, written from the actual cart, with replies handled.
The same agent works across platforms, which matters if you run more than one storefront.
Orders, products, coupons and customer records, plus WordPress users and roles where you allow it.
Orders, catalogue, customers and invoices, including multi-store setups.
One agent per store where data must stay separate, or one agent across stores where it must not.
Admin API plus the tools around it.
Plus anything else with an API, and browser automation for supplier and marketplace portals. See the catalogue.
Read and write with the scopes you grant: orders, products, customers, discounts, fulfilments.
Supplier portals, carrier dashboards and marketplaces through an isolated browser session, logged.
Enterprise builds any connector the store needs.
Count the subscriptions, not the headline price.
| Option | What it costs | What you get |
|---|---|---|
| Typical app stack (5 apps) | $150 to $400 a month | Five silos, five subscriptions, and you as the integration layer. |
| AI employee, entry tier | $99 a month | One agent, order and catalogue work, day-one setup. |
| AI employee, AI Go | $249 a month | Managed onboarding, 200K credits, all 50+ integrations, multi-channel. |
| Operations hire | $45,000 to $65,000 a year loaded | The person currently joining the dots. |
Keep the apps that do their job well. Cancel the ones you bought to bridge a gap.
Shopify charges per app; the agent is priced per agent, with unlimited seats.
Credits are usage, not seats. Peak months are a top-up.
The ones store owners ask first.
No. It connects through the Shopify Admin API with scopes you grant, so it works with your existing apps rather than inside a tab.
No. Keep the ones that work. Most stores remove or downgrade the apps they bought only to bridge between systems.
Only the scopes for the work you switch on. Start with read-only, then add write permissions per role as trust builds.
Yes, including multi-store and the higher API limits that come with Plus.
Up to the threshold you set. Above it, the case is prepared and queued for a person.
The agent does not touch the theme or checkout. It works on data and operations, which is where the queue is.
No. It works through the API asynchronously, not on page requests.
Both. Separate agents where data must stay isolated, one agent where it should not.
Store connected in a day on the entry tier; managed onboarding across helpdesk, 3PL and ads in two to four weeks.
Resolving order and return conversations. Read the page.
Rules versus agents, and what to hand over. Read the page.
The whole operation in one page. AI for ecommerce.
Every connector and how it is reached. See integrations.
One monthly fee per agent, with hosting, AI usage and support included. Every plan begins with a free month, and the first month is free even on self-onboarding.
One agent, one job, 40K credits, all 50+ integrations, and guided self-setup. You start on day one. There is no migration and no custom workflow build at this tier - if you need either, take AI Go and we deliver it for you.
Unlimited seats for your team
On every plan. Add people, not licences - your Brahma bill does not move when your team grows.
One agent, one job, live in weeks, with migration and onboarding done for you.
A working platform with your first agents live, fast.
Heavier operations: more agents, priority delivery.
Your own instance, on your own domain or subdomain, with your governance - run by us, reviewed by your team.
Every plan includes hosting, AI usage and support. Each step up gives you more credits at a lower cost per credit: 40K on Solo, 200K on AI Go, 500K on AI Foundation, 2M on AI Foundation Plus. Credits are shown live per agent in your portal, and one credit is a standard unit of work: a quick task runs 50-150 credits, a standard workflow across two or three systems 250-750, and a deep task such as a report or a document set 1,500-5,000. Unused credits roll over for as long as your plan is active. Top-ups are $50 per 100K credits when you need a spike, and extra agents add on at $249 per agent per month. No credit card to start.
Every plan includes all 50+ integrations, with no per-connector fee. See every integration we connect.
Book a Call Compare all plans on Brahma
Free assessment, first month free, no credit card. One call to size the role, or start on Solo yourself today.